Sanjeev Kumar.
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Drolo — Product concept

Yesterday’s pasta wasn’t finished yet.

Gautham Seran and I began with a very ordinary kitchen problem: leftovers nobody wants twice. That became two Prego concepts—one to improve the meal and another to turn it into something new. A competition entry, yes. But built around a problem we had both seen at home.

Drolo - Product Innovation — project image 1

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