Sanjeev Kumar.
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Xylus — Pitch

‘Dated.’ Not the usual way to sell a watch.

Neither are ‘misaligned’ or ‘chaos’. We opened the Xylys pitch with words the category normally avoids, then turned each one into a point about deliberate design. The provocation earns the second look. The product detail earns the claim.

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If you’re hiring a creative leader, building a team or fixing how the work gets made, email me.

sanjeevkumar.balan@gmail.com Find me on LinkedIn

Bangalore, India. Open to roles in India and internationally.